Mobile First Indexing Best Practices

Mobile First Indexing Best Practices

Mobile First Indexing Best Practices

  July 19, 2024

On July 5, 2024, Google fully executed its mobile-first indexing strategy, which was introduced in 2016. Following this date, Google will exclusively utilize its mobile Googlebot for crawling and indexing websites, indicating that sites that are not accessible on mobile devices will be excluded from Google’s search results.

To optimize for mobile-first indexing, consider the following best practices:

  1. Develop a mobile-friendly website: Ensure that Google can access and render your content effectively, maintaining consistency between desktop and mobile versions.
  2. Verify your structured data: Confirm that both versions of your site contain identical metadata.
  3. Assess the placement of advertisements, visual content, images, and videos: Additionally, you may need to troubleshoot issues related to missing structured data, absent images, blocked images, and other related concerns.